In today’s society, public relations professionals are employed in a wide variety of settings in business, government, and nonprofit organizations. The goal of this course is to develop the creative skills to management strategies for communication and public relations.
Understand the principles of public relations
Know how to communicate effectively
Who Should Attend?
customer service representatives (CSR)
Anyone aspiring to increase his capabilities in this area
Course content Day One:
Public relations planning and tools
Effectiveness and public relations excellence
Comparing public relations and advertising
Public opinion and market research
International Public relations
The practice of public relations
Public opinion and Persuasion
Identifying communication and types of communication
Identifying the target audience
Verbal communication and non-verbal communication
Formal communication and informal communication
Public speech, conferences, Interviews, and presentations
Art of conversation
The importance of listening
Tips to improve listening skills
Nonverbal communication guides
NOT INTERESTED IN THIS COURSE?
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