* All fees are exclusive of vat
** PREMIUM - Customize your learning experience
Course Description
This course helps those people who are organizing and planning an event – it can be an in-house event or a commercial event. The impact of a successful event on a company can be profound. The impact of a poorly organized event so negative that it pulls resources away from real work in dealing with the aftermath. No matter what, this course will fully support your objective of helping to deliver an effective event.
What Do Participants Learn?
Use a standardized events planning and management process
• Deal with the pitfalls and ways to overcome them in planning your events
• Deal with the financial and legal implications of holding events wherever they are held
• Use social media and extensive communication networks to communicate to your audience
• Apply a consistent approach to developing events
Who Should Attend?
• Event management professionals
• Administrative support staff working in an events company or department
• Those from various public or private companies
• Those who want to enter the events management world
What Will the Learning Experience Include?
Phase: 1
Introduce
- Comprehensive pre-program activities include:
- Web-based information forms & surveys completed by attendee.
- Direct consultation with the attendee about the expectations.
- During the training, participants engage in data, activities, and conversations that lead to insight and knowledge.
- Participants learn from expert trainers who have both academic and business experiences.
- Highly applicable training content & instructive activities for adding depth to training topics.
- **A half-day site visit for integrating the experience & plan next steps. Opportunities to provide connections, ideas & support.
Phase: 2
Explore & Practice
Phase: 3
Apply
- Apply & sustain the learning experience by using this ongoing support:
- To ensure participant has new skills or behavior progress.
- Optional, fee-based mentoring & coaching with the trainer.
- Training materials & additional documents (e-books, pdf files, presentations and articles)
- Evaluate your training experience by giving us feedbacks and help us to reach our organizational goals.
- Participant's Evaluation
- Trainer's Evaluation
Phase: 4
EVALUATE
Section One: The Basics of Events Management
• What is events management? Why do some events fail?
• Establishing the event – ensuring it is viable
• Liaising with the client and key stakeholders
• Ensuring you have clear roles for all those involved in the event
• The top qualities of successful events management
• Flexibility – what it means and how to be flexible
Section Two: Setting up the event to succeed
• Developing agreed objectives for the event
• Agreeing your outcomes? What does a successful event look like?
• Dealing with risk and uncertainty in your events
• Developing the team – ensuring you have a strong team around you
• People skills – how to develop your people skills
Section Three: Event planning
• Developing your plan for the event including marketing
• Working effectively with suppliers and your key stakeholders
• Delegating effectively for success
• Communicating the event successfully – but how?
• Establishing a clear monitoring process for your event
• Organisation skills – how to be organized and effective
Section Four: Developing a ‘lessons learned’ approach
• Building on your successes and your areas for improvement!
• Creating a learning culture
• Briefing & meeting skills
• Event finance including trying to obtain event sponsorship
• The legal issues you may face
• Passion – what is it, what does it look like and how can you get it
Section Five: The day of the event
• Having a run through – pre-event
• The event checklist – what is on your checklist?
• Time management – some tips for effective time management
• Having a post-event review process
• Formally closing the event, learning and moving on to the next event
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