* All fees are exclusive of vat
** PREMIUM - Customize your learning experience
Today’s organisation exists within a network of external partners. If your organisation is like many we know, you stand to gain more value from the strategic relationships you hold with your suppliers, customers, unions, joint ventures, or alliance partners. Furthermore, strategic relationship management help relationship managers and negotiators change the manner in which they interact with difficult counterparts and improve the results of their working relationships. Your stakeholder mapping and gap analysis will help you tremendously to identify individuals, organizations, and/or groups who share your vision and goals and that could help you meet your business objectives. Therefore, the strategy of connectivity to other people and entities is now crucial for innovation and overall success. Businesses today must propagate connections that provide resources they don’t possess in-house and enable them to move quickly to profit. Conducting business in the twenty‐first century, therefore, requires forming partnerships and strategic alliances—both internally and externally.
What Do Participants Learn?
This course will enable business professionals to learn the dynamics of building and managing strategic partnership through which organization can achieve its business objective whilst enhancing working relationships which become organizations a nonreplicable competitive advantage.
Who Should Attend?
Top Management Team
Family Business Owners
Executive Involves in Cross-Company collaborations
Global and Multinational Managers
What Will the Learning Experience Include?
Comprehensive pre-program activities include:
Web-based information forms & surveys completed by attendee.
Direct consultation with the attendee about the expectations.
During the training, participants engage in data, activities, and conversations that lead to insight and knowledge.
Participants learn from expert trainers who have both academic and business experiences.
Highly applicable training content & instructive activities for adding depth to training topics.
**A half-day site visit for integrating the experience & plan next steps. Opportunities to provide connections, ideas & support.
Explore & Practice
Apply & sustain the learning experience by using this ongoing support:
To ensure participant has new skills or behavior progress.
Optional, fee-based mentoring & coaching with the trainer.
Training materials & additional documents (e-books, pdf files, presentations and articles)
Evaluate your training experience by giving us feedbacks and help us to reach our organizational goals.
Section 1: Importance and basics of Partnership and Business Relation
What is a partnership, relationship and its types
Principles of Partnerships
Requirements and characteristics of Effective Partnership
Determine the State of Health of Partnership Relationships
Role of stakeholders in managing Partnership and Relationship
Roles and Functions within Partnerships
Section 2: Cultivating and Improving Partnership
How to start a partnership
How to cultivate Partnership and Partnership Management
Improving work within a partnership: B2B and B2C
Norms and Communication Structures
Important agreements and contracts for Partnership
Case Study: ALCATEL
Section 3: Partnership Relationship Management
Importance of Partner Relationship Management (PRM)
Key Components of PRM
Key roles and related processes and activities in PRM
PRM Framework and Model
The Next Generation: Collaborative PRM
Diagnostic tool: Is your channel configured to leverage the benefits of PRM?
Guidelines for Finding PRM Opportunities and Benefits
Section 4: Managing Internal and External Strategic Relationships
What is the Strategic Partnership and Relation?
Identifying External and Internal Strategic Partners
Types of Strategic Partnership and Examples
Why we need strategic Partnership Relations and Strategy?
How to Manage Strategic Partnership?
Strategies for establishing and maintaining member relationship
Case Study: Toyota Strategic Partnership
Section 5: Maintaining and Managing Partnership Relationship